You should sell leggings! and other great ideas

Whenever I start talking about PHNX with someone new I frequently hear some version of “You should sell leggings! I/My wife/girlfriend/etc love leggings” and let me tell you, I do too. I wear leggings all the time - summer, winter, doesn’t matter. I am confident PHNX will provide leggings one day. I love them and they are a wardrobe staple for me. However, there are some really great leggings (and other products we don’t yet make) already on the market and I don’t know how to improve leggings…yet. With the shorts, I knew exactly what I wanted to make and how I wanted to improve upon shorts I already had. With leggings, I’m less sure.

As a small business, we have to be really picky about the products we produce. Each product is a risk for us and I want to focus on ways we can improve what’s already on the market. When you purchase clothes from us I want them to be the best clothes you can buy. I want you to LOVE wearing PHNX products. It’s the reason we offer free returns and exchanges, no questions asked. I believe in the clothes we’re making and if they don’t work for you that’s OK. I love getting feedback on how we can improve. We’ve had great feedback regarding extending sizing, hem lengths, and pockets on the shorts. I read every review, every return, and every DM. This is your invitation to tell us what you love, tell us what almost works, but doesn’t and tell us what you hate. We are always looking for ways to improve.

I’ve teased it before, but there’s one product I’ve been desperate to improve for a while now and we just got funding to do so. It’s honestly going to be a game changer and the hardest design I’ve ever done. I can’t wait to share more in time!